Adopt a shelter pet or two this year. Don't shop, Adopt.
Foster a shelter pet.
Volunteer more or start volunteering as your local animal shelter/rescue.
Make a monthly donation to your local animal shelter rescue. Donate pet food, pet crates, blankets, pet toys and even money. Anything to make a shelter pet's life better and supporting a animal shelter that cares =)
Take your pet to obedience classes if they have behavior problems or just teach your pup some doggy etiquette. Less likely your dog will end up in the shelter for improper training.
Have a monthly fundraiser for your local animal shelter/rescue.
Start shopping at companies that donate part of their proceeds to animal shelters/rescues/charities.
Be prepared for emergencies such as natural disasters and the such, that includes the safety and well-being of your pet.
Spay and neuter your pets.
Stop animal abuse. If you see, it report it. Animals can't speak up for themselves so please be their voice.
Purchase only products not tested on animals or labeled cruelty-free.
Train your pet to be a therapy animal.
Join an activist group and be a advocate for animals.
Learn something new. Take a course in pet behavior, obedience classes, first aid etc.
Be a better pet owner overall =)
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Wishing Everyone a Happy New Year! Keep on Truckin'!